As a long-time Avid Media Composer junkie, the thought of migrating my post workflow to another non-linear editing system (NLE) has always given me hives. Several years ago the company introduced Avid Media Access or AMA, which made it exponentially easier and more convenient to bring footage from a myriad of cameras and capture formats into Media Composer with only a few clicks. It was a game-changer that sought to put the brakes on the mass exodus from Avid to Final Cut Pro